Chelsea Football Club

Project

PhysiGo

Description

Chelsea Football Club is one of the world's top sports teams.

I worked directly with the team's CEO and executive leadership to create Chelsea Digital Ventures, a first-of-its-kind venture studio that opened new revenue channels by leveraging their existing resources and expertise.

PhysiGo, affordable sports physiotherapy that fits around your life via in-app analysis and consultations, was funded and launched. I led its creation in close collaboration with the team's head of physiotherapy.

Services

Business Design

Product Design

Service Design

Deliverables

Business model

Product demo

Positioning

Narrative

Pitch deck

Pitch deck

Results

£6.3M pre-Seed funding

Portfolio raised a total of £26.1M pre-Seed funding

Portfolio launched with combined TAM of £235M

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